All verticals

Agências, times de growth e marketing de performance

CRM for MarketingOperação de marketing com campanhas, leads e atendimento no mesmo fluxo

Campanha, lead e conversa no mesmo lugar, sem exportar CSV para três ferramentas diferentes.

Marketing

Ready workflows

CampanhasOnline
NomeStatusEnviosAbertura
Black Friday · WAEnviando12,4k62%
Reengajamento e-mailAgendada--
Lembrete cobrançaConcluída3,1k41%

The problem

Common pains in Marketing

If this sounds familiar, the issue is not effort, it is missing process and a single channel hub.

Lead de campanha cai no CRM mas o atendimento continua no WhatsApp solto

UTM e origem do lead se perdem entre formulário, planilha e inbox

Reativação de base exige disparo manual ou ferramenta separada de campanha

Time de marketing não vê se o lead que entrou ontem virou reunião ou venda

Briefing de cliente e histórico de campanhas ficam espalhados em e-mail e Drive

Inside the product

One platform, four pillars that move revenue

DataModel · GTM

Model your processes by GTM motion

Define phases, fields, and routing rules per board.

1 / 4 · scroll para avançar

DataModel · Pipeline de VendasOnline

The solution

What changes with Perpetuus

Fewer disconnected tools, more conversation and pipeline in one place.

1

Campanhas por segmento com WhatsApp, e-mail e tags, tudo rastreado no card

2

Lead entra com origem, campanha e formulário já preenchidos no pipeline

3

Automação de nutrição: sequência de mensagens por comportamento (abriu, clicou, não respondeu)

4

Visão de funil para marketing e vendas na mesma base, sem duplicar contato

5

Bots com IA para qualificar lead fora do horário antes de passar para o comercial

Templates

Ready workflows

Operation templates you adapt to your team, phases, automations, and triggers designed for Marketing.

Workflow 1

Lead de campanha paga

Padroniza entrada e qualificação de leads de Meta Ads, Google ou formulário.

Pipeline phases

  1. 1Novo lead
  2. 2Qualificado
  3. 3MQL
  4. 4Reunião agendada
  5. 5Convertido / Descartado

Included automations

  • Tag automática com origem (UTM, campanha, anúncio)
  • Mensagem de boas-vindas em até 1 minuto após o cadastro
  • Score por resposta: move para MQL quando preenche critérios
Workflow 2

Nutrição de base fria

Reativa contatos antigos com sequência segmentada por interesse.

Pipeline phases

  1. 1Base segmentada
  2. 2Em nutrição
  3. 3Reengajado
  4. 4Oportunidade

Included automations

  • Campanha com 3 toques em intervalos de 3, 7 e 14 dias
  • Se o lead responde, para a sequência e abre tarefa para o time
  • Tag de “não respondeu” após a sequência completa
Workflow 3

Briefing e entrega de agência

Organiza demandas de clientes da agência do pedido à entrega.

Pipeline phases

  1. 1Briefing recebido
  2. 2Em produção
  3. 3Aprovação
  4. 4Publicado
  5. 5Relatório

Included automations

  • Notificação ao account quando o cliente envia material
  • Lembrete de aprovação pendente após 48h
  • Tarefa de relatório mensal na data configurada

From campaign to board

From paid media to closed revenue, every stage in one flow

See which ad drove which conversation, which conversation became a real opportunity, and where deals stall, with numbers instead of gut feel.

Value flow

One thread from campaign to revenue, without rebuilding each lead's story in a spreadsheet.

Campaign
Conversation
AI
Board
Revenue

Source, conversation, and qualification stay on the card through the close. Sales and marketing on the same timeline.

Attribution that survives handoffs

Campaign, channel, UTMs, and intent stay on the card. Paid media and sales close the month speaking the same language.

Qualification at the edge

AI fills gaps, scores fit, and ranks the queue. Less reactive ops work; more conversations that land ready for a rep.

A board that forces motion

Stage, owner, SLA, and next step stay visible on the card. A forgotten lead becomes the exception, not the default.

Metrics that finance trusts

Channel, stage, bottleneck, and return per opportunity, so you know where to double down and where to cut spend.

Official WhatsApp Business API

Official WhatsApp, ready to operate at scale.

Meta Cloud API: templates, agents, AI bots, and governance on one number, no fragile Web sessions.

  • Official Meta Cloud API
  • Approved templates for campaigns & follow-ups
  • Multiple agents, one number
  • AI bots with CRM history
  • Meta pricing, no intermediary fee
Integração nativa com WhatsApp

SLA and automated follow-up

Automatic SLA for every opportunity

Each board stage can have a deadline, owner, and next action. When a lead heats up, the team gets context; when it cools down, automation brings it back before the deal dies.

  • Automatic first response
  • Timers by board stage
  • Follow-ups with approved templates
  • Tasks with owner and due date
  • Alerts before bottlenecks become losses

Automation removes forgetfulness from the operation without removing reps from the conversations that matter.

Automação - SLAOnline

Regra ativa

SLA comercial

09:42

restam

Quando

Regra

Ação

Lead entrou

Meta Ads

SLA inicia

0s

Responder

WhatsApp

Sem resposta

10 min

Timer vence

09:42

Criar tarefa

Vendedor

Ainda parado

gargalo

Escalar

SLA

Avisar gestor

prioridade

Plans

Invest in processes, not chaos

Start free. Scale when results show up.

Origin

For solo founders exploring the platform.

Free

No card required

  • 1 user
  • 300 contacts
  • 3 boards
  • 1,000 automations/month
  • 1 chat channel

Available on paid plans

  • Segments and campaigns
  • Teams and AI agents
  • VoIP, email, Meet, Meta, and conversions
Start free
Most popular

Ignite

Growing teams that need traction.

R$ 90/user/month

Minimum 2 seats (R$ 180/month)

  • Up to 20 users
  • 10,000 contacts
  • 20 boards
  • 50,000 automations/month
  • Bulk campaigns
  • AI agents
  • 5 chat channels
  • VoIP · Email · Meet · Meta · Conversions
Subscribe

Dominion

Scale with priority support and the partner program.

R$ 150/user/month

Minimum 2 seats (R$ 300/month)

  • Unlimited users
  • 50,000 contacts
  • Unlimited boards
  • 200,000 automations/month
  • Bulk campaigns
  • AI agents
  • Unlimited channels
  • VoIP · Email · Meet · Meta · Conversions
  • Partner program

Partner program with details and contact.

Subscribe

FAQ

FAQ: Marketing

O Perpetuus substitui ferramenta de e-mail marketing?+

Para operações que misturam WhatsApp, inbox e funil comercial, o Perpetuus centraliza campanhas e atendimento. E-mail marketing massivo puro pode continuar em ferramenta especializada, com integração via automação.

Consigo rastrear de qual campanha veio cada lead?+

Sim. Campos de origem, UTM e campanha podem ser preenchidos automaticamente no card quando o lead entra por formulário ou integração.

Agências podem usar um board por cliente?+

Sim. Cada cliente pode ter pipeline, campos e automações próprios, com time e permissões separados por organização.

Ready to run Marketing operations? Start free

Deploy ready workflows, official WhatsApp, and automations for Marketing in minutes.

Free Origin plan · No credit card required