Agências, times de growth e marketing de performance
Campanha, lead e conversa no mesmo lugar — sem exportar CSV para três ferramentas diferentes.
Marketing
Ready workflows
The problem
If this sounds familiar, the issue is not effort — it is missing process and a single channel hub.
Lead de campanha cai no CRM mas o atendimento continua no WhatsApp solto
UTM e origem do lead se perdem entre formulário, planilha e inbox
Reativação de base exige disparo manual ou ferramenta separada de campanha
Time de marketing não vê se o lead que entrou ontem virou reunião ou venda
Briefing de cliente e histórico de campanhas ficam espalhados em e-mail e Drive
Inside the product
Define phases, fields, and routing rules per board.
Formulario publico
Captura inicial
The solution
Fewer disconnected tools, more conversation and pipeline in one place.
Campanhas por segmento com WhatsApp, e-mail e tags — tudo rastreado no card
Lead entra com origem, campanha e formulário já preenchidos no pipeline
Automação de nutrição: sequência de mensagens por comportamento (abriu, clicou, não respondeu)
Visão de funil para marketing e vendas na mesma base, sem duplicar contato
Bots com IA para qualificar lead fora do horário antes de passar para o comercial
Templates
Operation templates you adapt to your team — phases, automations, and triggers designed for Marketing.
Padroniza entrada e qualificação de leads de Meta Ads, Google ou formulário.
Pipeline phases
Included automations
Reativa contatos antigos com sequência segmentada por interesse.
Pipeline phases
Included automations
Organiza demandas de clientes da agência do pedido à entrega.
Pipeline phases
Included automations
From campaign to board
See which ad drove which conversation, which conversation became a real opportunity, and where deals stall, with numbers instead of gut feel.
Value flow
One thread from campaign to revenue, without rebuilding each lead's story in a spreadsheet.
Source, conversation, and qualification stay on the card through the close. Sales and marketing on the same timeline.
Campaign, channel, UTMs, and intent stay on the card. Paid media and sales close the month speaking the same language.
AI fills gaps, scores fit, and ranks the queue. Less reactive ops work; more conversations that land ready for a rep.
Stage, owner, SLA, and next step stay visible on the card. A forgotten lead becomes the exception, not the default.
Channel, stage, bottleneck, and return per opportunity, so you know where to double down and where to cut spend.
Perpetuus connects directly to Meta's WhatsApp Cloud API. Restriction or ban risk never goes to zero on any channel, but it is much lower than with unofficial integrations. In practice, bulk sends, poor content, and repeated reports (especially spam campaigns) are what hurt accounts most.
SLA and automated follow-up
Turn each board stage into a living rule: if a lead enters, someone responds; if it stalls, someone gets alerted; if it moves, the next action fires.
Your team shows up at the right moment and leads do not go cold.
Card criado
GatilhoBoard · Qualificacao
Se score ≥ 80
Condicao
Enviar template WhatsApp
1.2sAcao
Senao
Ramificacao
Atribuir fila Suporte
Acao
Plans
Start free. Scale when results show up.
For founders validating their first processes.
No card required
Growing teams that need robust processes.
Minimum 2 seats (R$ 180/month)
Complex operations that need full scale.
Minimum 2 seats (R$ 300/month)
Partner program with details and contact.
SubscribeFAQ
Para operações que misturam WhatsApp, inbox e funil comercial, o Perpetuus centraliza campanhas e atendimento. E-mail marketing massivo puro pode continuar em ferramenta especializada, com integração via automação.
Sim. Campos de origem, UTM e campanha podem ser preenchidos automaticamente no card quando o lead entra por formulário ou integração.
Sim. Cada cliente pode ter pipeline, campos e automações próprios, com time e permissões separados por organização.
Other verticals
Each market has its own page with specific messaging and workflows.
Deploy ready workflows, official WhatsApp, and automations for Marketing in minutes.
Free Origin plan · No credit card required